Basketball Adjacent Ft. Miki Guerra (@heymikiwar)

On this episode of the Basketball Adjacent podcast, Jerrold Smith is joined by Miki Guerra, founder and operator of The Mag Park sneaker and apparel stores. Miki talks with... See More

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Basketball Adjacent Ft. Miki Guerra (@heymikiwar) Basketball Adjacent Ft. Miki Guerra (@heymikiwar)

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On this episode of the Basketball Adjacent podcast, Jerrold Smith is joined by Miki Guerra, founder and operator of The Mag Park sneaker and apparel stores. Miki talks with Jerrold about the history behind the Mag Park and what all lead to the stores founding within a booming sneaker industry, how sneaker culture and the retail experience within it has evolved in recent years, the building of The Mag Park brand, using his platform to start the #bellybuckets movement to empower hoopers of all sizes, and more.

WATCH THE FULL INTERVIEW ON YOUTUBE – https://youtu.be/YNFgs4Hpf9w

On this episode of the Basketball Adjacent podcast, Jerrold Smith is joined by Miki Guerra, founder and operator of The Mag Park sneaker and apparel stores. Miki talks with Jerrold about the history behind the Mag Park and what all lead to the stores founding within a booming sneaker industry, how sneaker culture and the retail experience within it has evolved in recent years, the building of The Mag Park brand, using his platform to start the #bellybuckets movement to empower hoopers of all sizes, and more.

WATCH THE FULL INTERVIEW ON YOUTUBE – https://youtu.be/YNFgs4Hpf9w

Host Info

Jerrold Smith

The name Jerrold Smith may sound familiar. A former Bruin basketball player, he is also known for having one of the most unique walk-on stories in college basketball. Originally a Bruin Women’s Basketball practice scout, Jerrold showed an unmatchable work ethic that caught the eye of the Men’s team where he was eventually able to walk on in 2014. His efforts paid off in full when he was able to earn a full scholarship under then-coach Steve Alford. His perseverance on the court was only matched by his acumen for business. Now taking on the world of entertainment, formerly of CAA sports and now of Westbrook Inc. in the brand partnerships realm, Jerrold knows how to transfer the skills of basketball into the business world and beyond!